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Writer's pictureBrent Latin

4 Reasons Media Content Training Will Enhance Your Organization's Branding and Marketing

Media content creation is one of the most important aspects of any organization's marketing approach. However, so many non-profit organizations, small businesses, religious groups, and personal brands lack the thousands upon thousands of dollars to pay a vendor to create engaging content and to provide guidance in how to release the content.


Side note: If you are reading this blog and can afford to invest significantly in your media creation, try this company called YPE (youngprosent.com), I heard that they are really good lol!


So what is media content? Media content includes video, photography, graphics, live streaming, and more!


If your organization wants media content to publish on social media, your website, or through out your facility, do not worry. Media content training can be an effective route to go for your organization! Through media content training your team can learn great ways to create content that is inspiring and engaging. Here are 4 reasons why your organization should have a media content training day.


Reason #4

Small budget for media and marketing, no problem. This training is affordable!

As stated above, content creation can be very expensive using an outside contractor. This type of training will empower, educate, and literally show your team how to create engaging content with their camera phone, iPad, or any other device. Most people do not understand the power a cell phone (yes a cell phone) has in creating professional looking content. This training will give the best methods for using these devices to create engaging content.


Reason #3

Open up your creativity!

This training will expand the creative mindset of your team and motivate them to reach the organization's target audience. Sparking an idea or restarting momentum on a once lost idea, is one of the main goals in this training. Not only will they learn the technical aspects of creating content, but also understand the thought process needed to make the content creative and engaging.


Reason #2

Gain traction on social media!

With social media being the world's playground, it is important that every organization's content is found on that playground. This training will not only show your team the technical way to create this content, but also ways to be visible on social media platforms including your website. The "social media playground" needs to know that you are out there!


Reason #1

Get the tools to tell your story!

Telling your organization's story is the foundation to creating great content and propelling your branding. The people that you serve (and will serve) will be drawn to your non-profit, religious organization, or for-profit business because of your story. This training will help your team find the best ways to create content that tells your story and assist your team in navigating the best platforms to publish that content.


These are just a few reasons why this training can change the landscape of your team's marketing and branding approach. To find out more about obtaining this training for your non-profit, church, business, or personal brand reach out to our team at info@meetbrentlatin.com




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